Our Story

The world of fitness is constantly changing. New research and technology bring new knowledge and better results. ProForm® is the leader in home fitness, providing beautifully designed, accessible, affordable products with the latest fitness technology.

What is your ultimate goal? Will being healthier allow you to spend more time with your family? Does your morning workout give you what you need to combat the stress of the day? Everyone with a fitness goal has a reason to change.

A fitness transformation takes a lot of work, but it is easier to achieve if you take the right approach. We believe that taking action makes a difference and gives you the best chance of making progress.

For over 30 years, ProForm® has provided the motivation to start and continue your fitness transformation. We provide the confidence to transform. Whatever your reason for improvement, our goal is to give you confidence and see you change inside and out.

We are passionate about helping others find success, and we continually lead the industry in staying at the forefront of fitness and providing the most effective training possible.

ProForm®. Smart fitness starts here.